Synthetic audiences fall short: What marketers need to knowon November 10, 2026 at 2:30 pm
The AI-generated audience simulations may make it more difficult for brands to reach new audiences, writes RYA co-founder Mark Himmelsbach.
Why Rao’s heated up brand building with a request to slow down mealson November 10, 2026 at 2:30 pm
The Campbell Company sauce brand reimagines the concept of a limited-time offer by keying in on how many meals people have left with loved...
Pepsi’s holiday push includes bigger retail presence, soda for Santaon November 9, 2026 at 3:16 pm
The beverage brand is also increasing its marketing efforts around the football season for efforts that build on its “Food Deserves Pepsi” platform.
How Ogilvy uses AI to unlock scale, protect rights for brand talent shootson November 9, 2026 at 2:00 pm
The WPP agency launched Echo in collaboration with Creative Artists Agency to meet marketers’ content needs while preserving consumer trust.
5 social signals brands should act on nowon November 9, 2026 at 10:00 am
Five shifts hiding in your social data, and how Manscaped turned cultural AI signals into strategy.
